Follow the Data is a podcast for eCommerce sellers exploring the depths of the ever-expanding Amazon marketplace. Join your host Casey Gauss, Amazon Expert and Viral Launch founder/CEO, as he leverages the data we’ve accumulated here at Viral Launch from tens of thousands of product launches. Alongside various guests, he will help you understand the big picture when it comes to selling on Amazon and the best practices for success as an Amazon seller.
Amazon expert, technical specialist, and Viral Launch founder/CEO Casey Gauss
brings data-driven insight to the Amazon Seller Community through weekly discussions and interviews.
On the show you'll get exposed to the latest Amazon selling strategies and best practices based on the company's experience running tens of thousands of product launches and working with many different brands. Casey will bring you up to speed on the latest Amazon news, share stories of seller success and failure, explore the general difficulties of entrepreneurship, as well as discuss the numerous ways Amazon is changing the way consumers view retail and eCommerce.
The goal of this show is to help you successfully dive deeper into your own Amazon Seller journey, using data as the anchor through that journey.